Assistant Professor, Business Administration
jdbranch@umich.edu
Office Information:
phone: 734.647.5301
Center for Russian, East European, & Eurasian Studies;
CREES Faculty Associates
Education/Degree:
Ph.D., University of Cambridge, 2004
M.A.Ed., Washington University, 2003
M.B.A., University of New Brunswick, 1993
B.E.Sc., University of Western Ontario, 1990
About
Professor Branch currently teaches a variety of marketing and international business courses at the undergraduate, M.B.A., and executive levels, and serves as the Academic Director of the School’s part-time MBA programs. For two years (2007-2008), he also acted as the Director of Educational Outreach at the University’s William Davidson Institute, which focuses on emerging and transitional economies; he was responsible for the development and dissemination of pedagogical materials. He is also associated with the University’s Center for Russian, East European, & Eurasian Studies.
Affiliation(s)
Field(s) of Study
- Consumer behavior, marketing research, international marketing, marketing management, marketing strategy, higher education in Russia, Eastern Europe, and Eurasia
