LRCCS Noon Lecture Series | Zoom Webinar: "Designing Online Platforms for Offline Services in China: A Market-Frictions Based Perspective"
Using market-frictions based logic, Dr. Wu and his co-author/researcher on this project, develop an analytical model that examines how online platforms can govern opportunistic behavior of offline service providers in China, thus allowing market forces to promote the general welfare. Their work sheds new light on how platform design can help reduce market frictions in economic exchanges and potentially shape the evolution of industries.
Xun (Brian) Wu is an Associate Professor of Strategy (with tenure), Michael R. and Mary Kay Hallman Fellow, and faculty director of China Initiatives at the Ross School of Business at the University of Michigan. He received his BS from Tsinghua University in China, MSc from National University of Singapore, and PhD from the Wharton School at the University of Pennsylvania.
His research examines the dynamics of corporate scope and the evolution of industries. His research has been published or is forthcoming in top scholarly journals including "Management Science," "Organization Science," and "Strategic Management Journal." He serves as an Associate Editor for "Strategic Management Journal."
|Building:||Off Campus Location|
|Event Type:||Livestream / Virtual|
|Tags:||Asia, Business, Chinese Studies|
|Source:||Happening @ Michigan from Lieberthal-Rogel Center for Chinese Studies, Ross School of Business, International Institute, Asian Languages and Cultures|
International Institute Programming
The International Institute’s centers sponsor numerous conferences, lectures, exhibits, and cultural performances throughout the year. These events are designed to educate the university community and the public about global issues and inspire discussion and dialogue.
Sign up to receive our monthly e-newsletter.