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The Center for Southeast Asian Studies organizes and sponsors a number of events such as lectures, film screening, workshops, symposia, conferences, exhibits, and performances throughout the year.  Several of these events are in collaboration with other U-M units, and are often free and open to the public. To see what we have planned for this semester, please view our poster»

CSEAS Friday Lecture Series. Television in Post-Reform Vietnam: Nation, Media, Market

Giang Nguyen-Thu, University of Pennsylvania
Friday, October 19, 2018
11:30 AM-12:30 PM
Room 120 Weiser Hall Map
In this talk, Dr Giang Nguyen-Thu will discuss her forthcoming book Television in Post-Reform Vietnam: Nation, Media, Market by Routledge (2018). Since the country’s economic reform in 1986, Vietnamese television has experienced a tremendous shift from a purely propagandist tool of the Party-State into an all-pervasive medium of popular culture. The dynamics of Vietnamese television, however, is completely neglected in the field of international television studies, shadowed by the Western assumption of Vietnam being an oppressed land without media freedom. In her book, Dr Giang Nguyen-Thu seeks to challenge such reductionist assumption to reveal the effects of popular television in recreating the sense of national belonging in Vietnam. This book explores how various genres of popular television, including television dramas, talk shows and reality shows, alter the way Vietnamese people make sense of and organize their post-Reform lives, and how these new genres enable a new condition of cultural oppression as well as political engagement in the name of the nation. In sharp contrast to the previous image of Vietnam as a war-torn land, post-Reform Vietnamese television conjures into being a new sense of national connectedness based on an implicit refusal of the socialist past, hopes on peace and marketization, and anxieties of the globalized future.

Dr. Giang Nguyen-Thu is a postdoctoral fellow at the Center for Advanced Research in Global Communication, Annenberg School of Communication, University of Pennsylvania. She also serves as an on-leave lecturer at the University of Social Sciences and Humanities, Vietnam National University, Hanoi. She had her doctoral degree at the University of Queensland (2016) in the field of media and cultural studies. Her book Television in Post-Reform Vietnam: Nation, Media, Market is to be published by Routledge in 2018. She is now interested in the emotional politics of social media in Vietnam. Her current research investigates how Vietnamese mothers use Facebook to navigate in an emerging economy of precarity caused by the widespread panic related to environment and food toxicity. Similar to her works on Vietnamese television, this research is informed by Giang’s interest in cultural globalization as situated mediation processes between global logics and local concerns, whose effects much excess the way the Western world often imagines of the Vietnamese media environment.

If you are a person with a disability who requires an accommodation to attend this event, please reach out to us at least 2 weeks in advance of this event. Please be aware that advance notice is necessary as some accommodations may require more time for the university to arrange. Contact:
Building: Weiser Hall
Event Type: Lecture / Discussion
Tags: International, Lecture, Media, Research, Southeast Asia
Source: Happening @ Michigan from Center for Southeast Asian Studies, International Institute, Asian Languages and Cultures